Privacy Policy

If you visit, use, or interact with our Website(https://www.mathfactlab.com/), interact with us through our social media channels or email, or use our Service, you should read this Privacy Policy to understand how we collect, use, process, and store your personal information.

This Privacy Policy addresses how we collect, process and use personal information related to our website visitors, our customers, and our platform users(including students, teachers, and parents).

This Privacy Policy applies to your use of the Site, and it should be read together with, and is incorporated into, MathFactLab Terms of Service. All terms in this Privacy Policy that are defined in the Terms of Service have the meanings ascribed to them in the Terms of Service.

By accessing or using the Site, you are consenting to have your information, including Personal Information, transferred to, processed, and stored in the United States.

If you are providing Personal Information to us relating to a third party, you confirm that you have the necessary consent of the third party to be able to share such Personal Information with us in accordance with all applicable laws and regulations and that you have made the information in this Privacy Policy available to the third party. If you are a School or Parent providing information about a Child User, see the Children’s Privacy Policy.

If you choose not to provide us with your Personal Information, you still may visit some of the Site. Please note, however, that you may be unable to access certain content on the Site or receive certain services or offerings otherwise provided.

When you submit forms on our website, when you log in to your account, or when you sign up for our subscription plans, you directly provide your personal information to us, such as your name, surname, your financial information, and the school you are affiliated with.

When you visit or interact with our website, we use cookies and similar technologies to automatically collect personal information about you. For more detailed information, please visit our cookies policy.

We may collect information about you, including Personal Information, as follows:

Information You Provide to Us. We collect information you provide directly to us. For example, we collect information when you fill out a form, create an account, set up a personal profile, send us an email, sign up to receive email updates, create an account, make a purchase or contribution, communicate with us via third party social media sites, request information, link to Third Party Social Platforms, or otherwise communicate with us. We collect information that you provide when you communicate with us through the Site or otherwise (such as by email, phone, regular mail, or via our social media pages). We may collect your Personal Information if we monitor the Site.

Log Information: We log information about your use of the Site, including the type of browser you use, access times, pages viewed, your IP address, and the page you visited before navigating to the Site.

Device Information: We may collect information about the computer or mobile device you use to access the Site, including the hardware model, operating system, version, device identifiers, mobile network information, your language settings, and your geo-location on a country/city basis.

Information Collected by Cookies and Other Tracking Technologies: We use cookies and similar technologies to automatically collect and process your personal information. Please visit our cookies policy to learn about what cookies we use and what personal information we collect and process through cookies.

Financial Information: When you subscribe to our plans, we collect financial details such as your payment method, card details (including card number, expiry date, and CVV), the banking or payment service you use, cardholder name, billing address, payment amount, and payment date.

Purchase Information: We collect details about your subscription purchases, including the plan you select, the purchase date, and the duration of your subscription.

Browsing and Behavioral Information: When you visit and interact with our website, content, and services, we collect personal data, such as the pages you visit, referral sources, time spent on each page, clicks, form submissions, and scrolling activity.

Student Activity and Usage Information: When a student registers and interacts with our platform, we collect information such as the classes they participate in, class codes, assigned grades, usage data, fluency rates, responses to questions, and the number of incorrect answers.

We may use information about you, including Personal Information, for our business purposes in accordance with the terms of the Privacy Policy in effect at the time of such use, including to:

Provide, maintain, and improve the Site;

To provide our Services, content, and functionality to you;

To verify parental consent;

Provide and deliver information you request, process contributions and transactions, and send you related information, including confirmations and invoices;

Send you confirmations, technical notices, updates, security alerts, and support and administrative messages;

Request feedback and otherwise contact you about your use of the Site;

Respond to your comments, questions, and requests and provide customer service;

Send you newsletters and otherwise provide you with information or services you request or that we think will be of interest to you, such as sending you information to keep you informed about various issues, events, resources, promotions, products, and services;

Determine your eligibility, including verifying your identity or determining your eligibility for certain aspects of the Site, such as promotions, services, and products, which may include verification of your age, date of birth, and state of residence;

Communicate with you about this Privacy Policy or the Terms of Service, changes to the Site, feedback requests;

Monitor and analyze trends, usage, and activities in connection with the Site;

Personalize and improve the Site and provide content or features that match user profiles or interests;

Link or combine with information we get from others to help understand your needs and provide you with better service;

Carry out our contractual obligations, including any obligations arising from any agreement entered into between you and us, including the Terms of Service;

Help maintain the safety, security, and integrity of the Site, products, services, databases, technology assets, and business assets, and help prevent and detect fraud;

Administer and protect our business and the Site, including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data, protecting and enforcing our legal rights, protecting our company;

Comply with all applicable laws or legal processes, including providing information on individual users to the appropriate governmental authorities where required by law enforcement or judicial authorities; responding to law enforcement requests and as required by applicable law, court order, or governmental regulations;

Carry out any other permissible purpose for which the information was collected;

As otherwise permitted by law or as we may notify you.

We may use aggregated, anonymous data we collect about Site use for the following purposes:

For Site administration and updating;

To perform statistical analyses of the collective characteristics and behavior of visitors to the Site;

To measure user interests regarding specific areas of the Site, including content;

To analyze how and where best to use our resources.

To process payments.

To improve our service, content, and Site.

Without such data, we would not know which parts of the Site are the most popular, and we would not be able to change and update the Site and content appropriately.

We allow you to make informed choices about who has access to your information. We do not provide contact information or share Personal Information to third-party marketers. Personal Information collected through the Site generally is collected and maintained solely by us or our contracted vendors.

We may share the following categories of Personal Information with the following parties:

We use a third-party data analytics provider to collect data such as your IP address, your device information, your browser settings, your clicks on our website, your scrolling activity, the pages you visited, and your language settings. We share this data with third-party data analytics service providers to analyze your browsing behaviour and to enhance our website, services, and content and to develop new services.

We use a third-party anti-bot validation service provider to distinguish between humans and bots.

We disclose your payment method, purchase details, card information, and billing information to a third-party payment service provider to process and complete your payment.

If we receive a government request or a court order requirirng us to disclose your personal data, (such as a subpoena, warrant, or other court order) and if we believe disclosure is in accordance with any applicable law, regulation, or legal process, or as otherwise required by any applicable law, rule, or regulation, or to respond to an emergency situation, we may disclose your personal information to the entity requesting disclosure of your personal information.

Customer relationship management tool provider: We use a customer relationship management tool to manage customer interactions, sales processes, improve our services, and customer information. When using these tools, we may disclose your name, surname, and purchase history with these providers.

Customer Support Service Provider: We use a customer support service provider to provide support to our customers and to manage customer queries. Your basic details, such as your name, surname, email address, and the content of your query or question, might be disclosed to this provider.

Sharing your data with our authorized Attorney and/or Law firm to protect and enforce our legal rights:

In the event that we enforce our rights against you, such as our rights arising from your violation of the Terms and Conditions, we may disclose all your information with our legal representatives to enforce our rights against you.

We may share your basic information, such as your name, email address, billing information, and purchase details, with our accountants to manage our accountancy and tax records and to comply with our obligations arising under the applicable tax laws and regulations.

We may share and transfer all your personal information to a new entity in connection with, or during negotiations of, any reorganization, formation of new organization, asset sale or transfer, financing or lending transaction, or in any other situation where Personal Information may be disclosed or transferred as one of the assets of our company.;

Disclosure of your personal information to government agencies to prevent fraud:

We may share all your personal information with governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when: (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or, (3) investigating fraud that has already taken place. The service providers specified above are not permitted to use your Personal Information for any purpose other than to perform their services. When we use such service providers, we provide limited access to your information so that such service providers can perform the tasks on our behalf.

When we use third-party service providers as described above, we enter into Service agreements and data processing agreements with these third parties.

When there is a change to the third parties to whom we disclose personal information, we will update this Privacy Policy and notify you of the changes to the Privacy Policy.

The Site uses security measures at least equal to those reasonably expected in the industry to protect against the loss, misuse, and alteration of your Personal Information under our control. These measures include commercially reasonable industry-standard physical, administrative, and technological methods to protect your Personal Information.

We cannot guarantee that unauthorized third parties will never be able to defeat our security measures or use your Personal Information for improper purposes. In the event that any information under our control is compromised as a result of a breach of security, we will take commercially reasonable steps to investigate the situation and, where appropriate, notify those individuals whose information may have been compromised and take other steps in accordance with any applicable laws and regulations.

Please keep in mind that you are responsible for the security of any Personal Information in your control.

Cookies. Most web browsers accept cookies by default. However, you may be able to set your browser to remove or reject cookies. Please note that if you choose to remove or reject cookies, this could affect the site's availability and functionality.

Promotional Communications. You may opt out of receiving updates and newsletters from us by following the instructions in those emails or by emailing us at the information provided in the Contact Us section below. If you opt out, we may still send you other types of emails, such as those about your use of the Site or any transactions.

Your Personal Information. If you believe any of the Personal Information that we have is incomplete or inaccurate, you may request that we correct your record. To make this request, please contact us as provided in the Contact Us section below.Please note that after your information is deleted, backup copies may linger for some time before they are deleted, and we may retain certain data for a longer period of time if we are required to do so for legal reasons.

Please note that after your information is deleted, backup copies may linger for some time before they are deleted, and we may retain certain data for a longer period of time if we are required to do so for legal reasons.

CONFLICT IN TERMS.Some browsers utilize privacy-enhancing technology to translate our Privacy Policy into a computer-readable format and then translate it back into a human-readable format for you to read. This translation back into human readable format is often referred to as a "Policy Summary." To the extent that this Policy Summary is inconsistent with, fails to address, or addresses an issue not raised in our Privacy Policy, you should rely on our Privacy Policy, as it is the controlling authority.

Contact us via post: MathFactLab, LLC, 300 Redrock Drive, Burlington, VT 05401

Information You Provide to Us: We retain your information for as long as you access and use our platform and services, plus an additional five days after you terminate your access and use.

Log Information: We retain your log information for 14 months.

Device Information: We retain your device information for 14 months.

Financial Information: We retain your financial information for the duration of our contractual relationship with you and for an additional three years after its termination.

Purchase Information: We retain your purchase information for the duration of our contractual relationship with you and for an additional five days after its termination.

Browsing and Behavioral Information: We retain this information for 14 months.

Student Activity and Usage Information: We retain this information for a period of 14 months or until the student's account is permanently deleted, whichever duration is longer, in accordance with applicable laws.

MathFactLab is committed to protecting the privacy of children who use the Site. This section of our Privacy Policy explains our information collection, disclosure, and parental consent practices with respect to information provided by children and uses terms that are defined elsewhere in this Privacy Policy. This section of our Privacy Policy outlines our practices in the United States regarding children’s Personal Information.

COPPA and Children Under the Age of 13. The Children’s Online Privacy Protection Act (COPPA) is a federal law designed to protect the privacy of individuals under 13 years old (“child” or “children”). MathFactLab’s Site complies with COPPA.

MathFactLab does not knowingly permit children under the age of 13 (“Child User”) to create MathFactLab accounts, but we do permit Child Users to use accounts created for them by schools/school districts (“School”) and parents/legal guardians (“Parent”). If we learn that the Personal Information of a Child User has been collected on our Site without Parent or School consent, we will take appropriate steps to delete this information. If you are a Parent and discover that your child under the age of 13 has an account with MathLabFact without consent, please contact us as provided in the “Contact Us” section and request that we delete that child’s personal information from our systems.

Please keep in mind that you are responsible for the security of any Personal Information in your control.

Accounts for Child Users. Accounts for Child Users may be created in one of the following ways:

Account Created by Parent. When a Parent creates an account for a Child User, we request a username, password, and a Parent’s email address. We do not ask for more information than is necessary to provide the Site to the Child User. The Parent must provide Parental consent for the Child User to use the Site when creating the Child User’s account.

Device Information: We may collect information about the computer or mobile device you use to access the Site, including the hardware model, operating system and version, device identifiers, and mobile network information.

Account Created by School. When a School uses the Site in an educational setting, we permit the School to create Child User accounts and to provide the required consent on behalf of the Child User’s Parent for MathFactLab to collect the Personal Information of a Child User for this purpose. When a School creates a Child User account, we rely on the consent provided to us by the School and do not require additional consent from the Parent.

The Family Educational Rights and Privacy Act (FERPA) requires that educational institutions and agencies that receive certain federal funds (for example, public schools) get prior consent from a parent or legal guardian before disclosing any education records regarding that student to a third party. Consequently, before a school/district enters, uploads, or accesses any data concerning a minor student, the school/district must confirm that it has (1) obtained appropriate consent from the parent or guardian of that student, or (2) determined that one of the limited exceptions to the consent requirement applies.

Each school is responsible for creating student accounts for the Site. For example, schools may choose to list students’ full names, grade level, and ID number in the record for each user. Entering data in these fields is optional and is intended for administrative purposes only. The schoolwide data collected by MathFactLab may include the school’s address, grade levels, and other aggregate information about the school’s internet connection, computers, and the likelihood of students having devices such as smartphones or tablets.

The Site may include a range of materials and information, some of which are targeted primarily at Child Users, and others that are intended for users of all ages. The Site may include activities that may collect information from Child Users.

In any instance when we collect Personal Information from a Child User, we will retain that information for the period specified in the Data Retention Period section of this Privacy Policy. In the event we discover we have collected information from a Child User in a manner inconsistent with COPPA, we will either delete the information or immediately seek the Parent’s or School’s consent for that collection. Any retained data will remain subject to the restrictions on disclosure and use outlined in this Privacy Policy for as long as it resides with us.

Collection of Information. MathFactLab may collect usernames, passwords, Parent’s email addresses/School-related email addresses when an account is created by a Parent or School for a Child User, as well as any other Personal Information a Parent or School adds to a Child User’s account. We may collect information about the Child User’s use of the Site, and we may collect usage and device information, as described in the “Collection of Information” section of this Privacy Policy.

Persistent Identifiers. Persistent Identifiers. When Child Users interact with us, certain information may automatically be collected, both to make the Site more interesting and useful to Child Users and for various purposes related to our business purposes. Examples include the type of computer operating system, the Child User’s IP address, the web browser, the frequency with which the Child User visits various parts of our sites or applications, and information regarding the online or mobile service provider. This information is collected using technologies such as cookies, web beacons, and other unique identifiers. This information may be collected by MathFactLab or by a third party. This data is principally used for internal purposes only, in order to: provide Child Users with access to features and activities on the Site; customize content and improve the Site; conduct research and analysis to address the performance of the Site; generate anonymous reporting for use by MathFactLab. In the event we collect (or allow others to collect) such information from Child Users on the Site for other purposes, we will notify Parents and Schools and obtain consent prior to such collection.

Use of Child User Personal Information. MathFactLab use Personal Information from Child Users solely for the internal operations of its website and online service.

We use this information to provide the Site and for the purposes described in the “Use of Information” section of this Privacy Policy. We use the Parent’s email address and School-related email address to communicate messages about the Child User’s account. Unless a School or Parent expressly instructs otherwise, we will not share or reuse Child User Personal Information for any other purpose except for business purposes, as described in the “Use of Information” section of this Privacy Policy.

No Targeted Advertising. MathFactLab does not display any targeted advertising on the Site. We do not disclose Child User Personal Information for direct marketing purposes or for targeted advertising purposes.

No sale of personal information: MathFactLab does not sell or disclose Child User Personal Information for sale, direct marketing purposes, or targeted advertising purposes.

Accounts created by Parent. To access or delete a Child User’s account, please contact us as provided in the “Contact Us” section below. Please note that you will need the Child User’s username, and we may take steps to authenticate your identity before we respond to your request.

Accounts created by the School. If a School creates a Child User account, you will need to direct your request to the School.

Any other inquiries may be directed as provided in the Contact Us section below. Note that we may take steps to authenticate your identity before we take action on your request.

If you are a user located outside of the United States, be advised that any information you enter on the Site may be transferred outside of your country (including but not limited to the European Union) to the United States of America, which may not offer an equivalent level of protection to that required in your country. In particular, you are advised that the United States of America uses a sectoral model of privacy protection that relies on a mix of legislation, governmental regulation, and self-regulation. By using the Site, you unambiguously consent to the transfer of all such information to the United States of America, which may not offer an equivalent level of protection to that required in your country, and to the processing of that information by us on our servers located in the United States.

Storage of Information. Personal information we maintain may be stored in or outside of the United States. If you live outside of the United States, you understand and agree that we may transfer your Personal Information to the United States.

We may choose or be required by law to provide different or additional disclosures relating to the processing of Personal Information about residents of certain states. Please see below for disclosures that may be applicable to you:

California Consumer Protection Act.MathFactLab is currently not subject to the California Consumer Protection Act of 2018, as amended (the CCPA). We recognize the importance of respecting the privacy of those who visit the Site, and many of our privacy practices align with the requirements of the CCPA.

We do not own your personally identifiable information; your personally identifiable information is owned by you.

We reserve the right to, at any time and in our sole discretion, add to, change, update, or modify this Privacy Policy simply by posting such addition, change, update, or modification (together, "changes") on the Privacy Policy and updating the "Last Updated" date.

When we make changes to this Privacy Policy, we will notify you by displaying a ‘Privacy Policy Update’ pop-up screen when you visit our website to inform you of changes to this Privacy Policy.

For instance, from time to time, we may want to use information that you provide to us for new, unanticipated uses not previously addressed in our Privacy Policy. If our privacy practices change or if there is a material change in the manner in which we use Personal Information, we will update this Privacy Policy to reflect these changes.

Any such changes will be effective immediately upon posting.

Your continued use of the Site will constitute your acceptance of such changes. Because this Privacy Policy may change from time to time, you must regularly review this Privacy Policy to ensure that you are updated as to any changes. This Privacy Policy, and any posted changes to its terms, shall remain in full force and effect while you use the Site.

If you reside in the EU&UK area and access and use our services, the following apply to you.

Legal basis for the processing of your data

Personalize and improve the Site and provide content or features that match user profiles or interests;

Monitor and analyze trends, usage, and activities in connection with the Site;

Link or combine with information we get from others to help understand your needs and provide you with better service;

To perform statistical analyses of the collective characteristics and behavior of visitors to the Site;

To measure user interests regarding specific areas of the Site, including content;

To analyze how and where best to use our resources.

To improve our service, content, and Site.

To verify parental consent;

Respond to your comments, questions, and requests and provide customer service;

Provide and maintain the Site;

To provide our Services, content, and functionality to you;

Provide and deliver information you request, process contributions and transactions, and send you related information, including confirmations and invoices;

Carry out our contractual obligations, including any obligations arising from any agreement entered into between you and us, including the Terms of Service;

To process payments

Send you confirmations, technical notices, updates, security alerts, and support and administrative messages;

Request feedback and otherwise contact you about your use of the Site;

Send you newsletters and otherwise provide you with information or services you request or that we think will be of interest to you, such as sending you information to keep you informed about various issues, events, resources, promotions, products, and services;

Determine your eligibility, including verifying your identity or determining your eligibility for certain aspects of the Site, such as promotions, services, and products, which may include verification of your age, date of birth, and state of residence;

Communicate with you about this Privacy Policy or the Terms of Service, changes to the Site, feedback requests;

Help maintain the safety, security, and integrity of the Site, products, services, databases, technology assets, and business assets, and help prevent and detect fraud;

Administer and protect our business and the Site, including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data, protecting and enforcing our legal rights, protecting our company;

For Site administration and updating.

Comply with all applicable laws or legal processes, including providing information on individual users to the appropriate governmental authorities where required by law enforcement or judicial authorities; responding to law enforcement requests and as required by applicable law, court order, or governmental regulations.

Under the EU and the UK GDPR, you are entitled to file a complaint with the relevant data protection authority in the country in which you reside.

If you reside in the EU, you can check the following directory to learn about how to file a complaint:

If you are based in the EU, you can get in touch with the relevant data protection authority in your country of residence. You can check the following directory to learn more:

The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk

If you have any concerns about how we collect and handle your personal information and if you live in Australia or Canada, you can lodge a complaint with the relevant data protection authority.

To change your Personal Information or preferences (such as to modify your Personal Information, opt out of or change your preferences regarding receiving communications or information), and for legal matters, including notices of violation of this Privacy Policy:

When you contact us, provide your name and address exactly as they appear in the correspondence you have received from us.

In any correspondence to us related to a Child User, please include the child’s username and the Parent email address or School email address.

You are entitled to make an anonymous complaint or inquiry in relation to this Privacy Policy or your privacy rights; however, we may require you to identify yourself if required by law or if it is impracticable for us to address your matter otherwise.